»MATTER OF THE HEART«

Scheufelen calendar 2017

Hand on heart – what moments sent your heart racing this year? We, for example, invested heart and soul in bridging the gap between graphic applications and the packaging market with our phoenolux premium board, which has opened up a new future avenue of growth. This was a very proud moment for us. An affair of the heart. After all, we have spent over 160 years relentlessly pursuing our ultimate aim of achieving the perfect white.

Every one of us is familiar with those moments that set your heart racing – when a baby enters this world, when music sends shivers down our spine, or being caught by surprise in an unexpected scenario. Our heart pounds and our pulse races. And then from one instant to the next we regain our composure.

It is moments like these we have captured in full in our 2017 wall calendar. Designed with loving attention to detail, it will remain at your side throughout the coming year.

 

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January

Birth
When a child is born, pregnancy ends and we become the creator of a new life.

 

 

 

February

Brainwave
We refer to a sudden idea as a brainwave. This spontaneous epiphany is also regarded as a special form of brainstorming.

 

 

 

March

Concentration
During moments of maximum concentration, we focus our undivided attention on a task and devote ourselves entirely to it with all of our senses.

 

April

Courage
In order to survive a dangerous situation, we are obliged to overcome our fears. Courage and various physiological processes in the body help us in this respect.

 

May

Passion
When we are passionate about something, we also manage to infect others with our enthusiasm and let the sparks fly.

 

June

Challenge
We experience the greatest moments of happiness when we have successfully managed difficult or extraordinary tasks in life.

 

July

Pride
The feeling of pride comes from the knowledge that we have achieved something special or promising, whereby our own values are of relevance.

 

August

Idleness
We need time to spend as we wish in order to regenerate and form ourselves. Idleness is regarded as an indispensable basis for art and culture.

 

September

Goose bumps
We get goose bumps when something affects us emotionally. This can be caused by a moving piece of music, for example.

 

October

Pleasure
The world offers a variety of culinary delights which satisfy our senses and make our hearts beat faster.

 

November

Dream
We process our experiences through psychical activities during sleep. Intensive images and feelings arise during REM sleep in particular.

 

December

Surprise
Experiencing an unexpected situation almost always triggers confusion and/or a strong emotion which can often be accompanied by physical reactions.